How Much Does a Custom Website Cost in Dublin?
Custom website costs in Dublin depend on what the site must do, not just how many pages it has.
Kamil Kuś · 2026-09-23T08:00:00 · 6 minute read

Custom website costs in Dublin depend on what the site must do, not just how many pages it has. CK Website Design’s current guide starts at €4,500 ex VAT for a Business Website, €7,500 for Ecommerce and €15,000 for a Custom Platform. These are starting points, not Dublin market averages or fixed quotes for every project. [1]
Why can two five-page websites have different prices?
Imagine two business owners requesting five pages. This is an illustrative comparison, not a report about CK clients.
One needs a homepage, three service pages and an enquiry form. The other needs the same visible pages, but enquiries must enter a customer database, reach different staff by location and send different acknowledgements.
The page count is identical. The work is not. The second brief introduces data fields, routing rules, permissions, failure handling and additional testing.
That is why “five pages” is not a complete specification. A useful quote describes the customer actions and business processes behind those pages.
Start with the visitor’s task
Write three sentences before asking for a price:
- A visitor must understand which service fits their problem.
- A visitor must be able to send an enquiry from a phone.
- The enquiry must reach the right person, with the agreed information.
Then list anything beyond that: appointments, payments, account areas, document uploads, multiple languages or connections to other software. Each item needs an agreed level of complexity.
What do CK Website Design’s starting prices cover?
| Project type | Current starting point, ex VAT | The broad scope |
|---|---|---|
| Business Website | €4,500 | A custom-designed brochure or service website |
| Ecommerce Website | €7,500 | Product discovery, catalogue and checkout journeys |
| Custom Platform | €15,000 | Portals, memberships or connected business systems |
The final scope and quotation determine the price. Product data, integrations, migration, specialist content and additional functionality can change the work required. Compare the detailed inclusions, not only this table. [1]
An important boundary: on-page SEO is an optional extra for the entry-level Business Website plan. Conversion-event setup for forms, calls and email clicks is not included. Ordinary analytics setup is not the same as configuring those conversion events. [1]
Which parts of a website project affect the cost?

Structure and design
The design work includes deciding how information is organised and how visitors move between pages. A page assembled from an existing layout and a page designed around a particular buying decision are different pieces of work.
Ask how many distinct page layouts are included. Ten pages using one layout can be simpler than five pages requiring five different layouts.
Content and usable assets
Who writes the words, obtains photographs and prepares product information? “Content supplied by the client” leaves work on your side of the project.
If you need new photography, copywriting or product data preparation, identify that before comparing quotes. Do not assume every image found online is licensed for your website.
Functionality and connections
A contact form, a booking system and a customer portal are not interchangeable features. Explain the rules: what information is collected, where it goes and what happens when a connection fails.
For an integration, ask who provides access, whether an outside subscription is required and whether testing against the real system is included.
Moving an existing website
Replacing an existing site can involve content, product records, search metadata and old URLs. Google recommends keeping changes to a site move manageable and preparing URL mapping where addresses change. A redesign is not a reason to discard useful URLs without a plan. [2]
Testing and handover
Ask which pages, devices and customer actions will be tested. “Mobile-friendly” should include usable navigation, readable forms and a successful enquiry or checkout, not merely a narrow screenshot.
WCAG provides concrete accessibility criteria covering matters such as keyboard use and understandable controls. A short launch checklist is useful, but it does not prove complete legal or WCAG compliance. [3]
Running the website
Separate the build from hosting, domain renewals, software subscriptions, maintenance and future changes. Some costs recur annually, some monthly and some only when work is requested.
How do you compare the first-year cost properly?
Use this calculation with figures from the actual proposals:
First-year commitment = agreed build fee + required setup costs + twelve months of monthly fees + annual renewals due that year + approved optional work.
Then calculate the second year without the one-off build and setup fees. If support starts after an included period, use the number of chargeable months specified in the contract rather than automatically counting twelve.
| Line to collect | Question to ask |
|---|---|
| Build fee | Is the amount fixed for the written scope? |
| Required software | Which subscriptions are necessary, and who pays them? |
| Hosting and domain | Are they included initially? What renews later? |
| Maintenance | What is covered, and what is billed separately? |
| Optional work | Is SEO, copywriting or tracking included, optional or excluded? |
| VAT | Are the displayed amounts before or after VAT? |
| Exit or migration | What would moving supplier require? |
Do not count the same subscription twice. If hosting is included in a care plan, confirm whether you need a separate hosting line.
Does a higher price mean a better website?
Not by itself. A smaller, clearly scoped project may suit a business better than a larger build.
Instead of asking which proposal has more features, ask which proposal covers the tasks your customers and staff actually need. Look for precise responsibilities, testable outcomes, sensible exclusions and a usable handover.
Treat promised ranking positions or guaranteed enquiries cautiously. Google explains that following SEO guidance does not guarantee a site’s appearance or ranking in search. [4]
What should you send before asking for a quote?
Send your main customer action, proposed pages, content status, existing website address, essential integrations and preferred timing. Add a budget range if you have one, identifying whether it includes VAT and first-year running costs.
You do not need a technical specification. You do need enough information to distinguish a straightforward service site from a connected operational system.
Read what a website design quote should include before choosing a proposal. If the available budget is tight, use the website budget priorities guide to reduce the first phase without leaving essential customer actions unfinished.
Sources
- CK Website Design: website design services and current pricing guide. Starting prices and scope checked on 9 October 2026.
- Google Search Central: moving a site with URL changes.
- W3C: WCAG 2.2 quick reference.
- Google Search Central: SEO Starter Guide.
Next step: Discuss your website scope, including the content, customer actions and running costs you need priced.
Frequently asked questions
How much does a custom business website cost at CK Website Design?
The current Business Website guide starts at €4,500 ex VAT. The agreed scope determines the final quote. Ecommerce and Custom Platform work have different starting points and inclusions. [1]
Are these average website prices for Dublin?
No. They are CK Website Design’s own current starting points. This article does not claim a verified average or minimum price across Dublin agencies.
Is SEO included in the Business Website starting price?
On-page SEO is an optional extra for the entry-level Business Website plan. Conversion-event setup for form submissions, calls and email clicks is not included. Confirm the scope of any additional search or measurement work. [1]
Why does moving an existing website sometimes cost more?
There may be content, products, integrations and existing URLs to preserve. A useful migration quote identifies what can move, what needs rebuilding and what must be tested. The complexity matters more than the visible page count.
Should I include VAT in my budget?
Check whether every quoted amount includes or excludes VAT. Ask your accountant about your business’s VAT position rather than assuming the full displayed amount is recoverable.
Can you guarantee that a new website will generate enquiries?
No. A website can improve how information and enquiry routes work, but demand, traffic, the offer and follow-up also matter. Search visibility and commercial results should be measured, not guaranteed. [4]